RIMOWA, 2021
Travel with Purpose Collection
This project for the luxury luggage brand RIMOWA, under the campaign theme "Travel with Purpose," involved creating a series of original illustrations that recontextualized their iconic suitcase. The key concepts featured an "Astro Traveler" equipped with RIMOWA gear and a viral-ready image of a RIMOWA suitcase presented as a sealed plastic toy.

As the Producer and Project Manager for the artist, I led the project from concept to final delivery. My responsibilities encompassed full project management, budget management, and strategic problem-solving to ensure the creative vision was realized on schedule and within the client's brand framework.

I served as the primary liaison between the artist and the client, facilitating all communication to ensure perfect brand alignment. A critical part of my role involved managing the asset deliverypipeline and overseeing copyright clearance for the project, mitigating legal risks. This end-to-end operational execution ensured the illustrations not only met creative expectations but also supported RIMOWA's strategic marketing objectives, with the toy concept achieving significant viral recognition.

2020, Dexter Maurer, Production, Illustration, Campaign




Matheus Vo Ngoc


Photo: Walter Pfeiffer
About

I am the Director of Operations at Blue Velvet Gallery and a Creative Producer for commercial projects. My work is dedicated to building operational bridges between art and commerce, leveraging my background in law and intellectual property to create sustainable structures for creative ventures.