Dungeon & Dragon Campaign
Art Director: Erika Baltusyte
Illustrator: Dexter Maurer
As the Producer for this high-stakes campaign, I was responsible for the end-to-end project management, ensuring a flawless collaboration between the artist and Apple's marketing team. My role involved meticulous planning and operational execution to meet the client's precise quality standards and tight global launch timeline.
I facilitated the entire creative process, which required strategic problem-solving to translate the abstract concept of "imagination" into a compelling, on-brand visual asset. This involved managing the asset delivery pipeline and ensuring all technical specifications were met for an international campaign. My oversight guaranteed that the artistic vision was achieved while seamlessly fulfilling the strategic objectives of a major global brand.
2025, Dexter Maurer, Production, Illustration, Campaign